Client: J. Sherman Salon
Creative Director: Alexandra Clotfelter
Deliverables: Logo, Styleguide, Marketing Collateral, Website
J. Sherman Salon is a local boutique hair salon owned by Douglas Sherman and April Staska. When they decided that they were ready to open up their own shop together, they came to me for a fresh look for their brand identity.
Both artists focus strongly on hair color, so we decided to go with a branding suite that really emphasizes their creativity and boldness to set them apart from many of the subdued, stark salon brands currently existing on the market.
Early Concepting
Brand Colors
Services Menu
Window Vinyl
Event Marketing